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25/06/2013

Green Deal Urges People To Follow Energy Saving Measures

New research shows the Government's Green Deal is inspiring people across the UK to install energy saving home improvements.

Research published today found that 47% of households who had received a Green Deal advice report, following a Green Deal assessment, said they either had - or were getting - energy saving measures installed. A further 31% said they would 'definitely or probably' install at least one measure. The research focused on those households having an assessment before the end of March 2013.

The assessment experience was also positive for the majority of households, with 75% rating their usefulness as high, with 77% having confidence in assessors' recommendations.
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68% said their motivation for having an assessment was to save money and 38% said they were motivated to reduce their energy use for environmental reasons.

Research also shows that Green Deal awareness has doubled over the early months of the scheme, increasing from 10% of households being aware in November 2012 (pre-launch) to 22% in May 2013.

This follows a separate study of over 300,000 property sales in England published last week showing that making energy saving improvements to your property could increase its value by 14% on average - and up to 38% in some parts of England.

Speaking at the All-Party Parliamentary Group on the Green Deal, Energy Secretary Edward Davey said: "All the signs are that British householders are motivated by energy efficiency. In an era of rising energy prices, the benefits are obvious.

"Last week we saw evidence that energy efficiency adds a premium to property values. Now we have evidence that Green Deal assessments are leading to householders investing in energy saving measures.

"The Green Deal has only just got underway, but it's already inspiring consumers to take action to keep their homes warm and bills down.

"This is great news for the energy efficiency industry as well, because this shows a genuine appetite among householders for more energy efficient homes."

(CD/JP)

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