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CONSTRUCTION DIRECTORY

Freefoam Plastics

Freefoam Plastics Contact Details

Contact
Louise Sanderson
Email
Address
77 - 83 St James Mill Road
Northampton
NN5 5JP
England
Opening Hours
Tuesday
08:30 am-05:00 pm
Monday
08:30 am-05:00 pm

Tuesday
08:30 am-05:00 pm

Wednesday
08:30 am-05:00 pm

Thursday
08:30 am-05:00 pm

Friday
08:30 am-05:00 pm

Saturday
Closed

Sunday
Closed

Other Dates

About Freefoam Plastics

Freefoam’s range includes fascia, soffit, rainwater and cladding products designed for and supplied to the building industry in Ireland, the UK & Mainland Europe and backed by an industry leading Lifetime Guarantee. Whether you are:
  • An Architect looking for a contemporary palette
  • A Specifier or Developer requiring sustainable products
  • A PVC Stockist looking to grow your business
  • An Installer seeking high quality, easy-to-fit roofline products
  • A Homeowner who wants peace of mind and a low maintenance home improvement solution
Freefoam can meet your needs.

Freefoam Plastics Image

About Us
Freefoam is a leading manufacturer of a wide range of innovative PVC-U and PVC-UE roofline, rainwater and cladding products for the building industry in Ireland, the UK and Mainland Europe.

Freefoam began trading in Cork, Ireland in 1990, and has grown into a multinational organisation operating from further sites in the UK, Belgium, France and Germany. The company was founded by entrepreneurs Tony Walsh and George Cronin, who saw the potential for large scale PVC extrusion and the market opportunities within the building industry. Freefoam is proud to still be a wholly independently owned company today.

Freefoam Plastics Image

Freefoam offers a comprehensive range of products including fascia, soffit, window boards, external and internal cladding, and rainwater systems. The products add style and definition to domestic, commercial and industrial buildings, and are available in a wide variety of profiles and colours.
Freefoam Plastics ImageFascias
Freefoam offer a wide range of fascia in a choice of styles, sizes and colours to suit any building design and to improve the appearance of any facade.

Whether for new-build or renovation, customers have a choice of plain, ogee, square leg, round nose, flat and square edged fascia boards.

The Fascia products are available in thicknesses of 8mm, 9mm, 10mm, 15mm, 16mm, 18mm, 23mm and 25mm to meet the needs of every application.

All fascia systems come complete with matching corners, joiners and end caps, and a selection of roofline accessories to add that finishing touch to any property.

In addition to the 3 popular decor mouldings (ogee, plain-open and plain-closed), we also offer 2 new scalloped decorative fascias in convex and concave styles for quick, easy and stylish applications.

Freefoam Plastics ImageRainwater Systems
Freefoam offer the Freeflow® range of innovative, high quality PVC-U rainwater systems.

Each rainwater system is co-extruded with a white interior and a range of exterior colours – Freefoam’s innovative solution to the problems associated with rapid heat absorption and expansion of gutters.

The Freeflow range has been designed to ensure both reliable, leak-free performance and quick installation. Freeflow is available in a wide range of styles including square line, ogee, half round and deep. In addition, it comes in a range of colours including white, black, caramel, anthracite grey and brown.

Freefoam Plastics ImageCladding
Freefoam’s durable cladding products provide not only a decorative but also a protective facing in building exteriors, and act as an additional thermal insulation agent.

Freefoam offer a wide range of cladding products including Fortex® textured cladding in a choice of styles, sizes and colours. We also offer standard open v, shiplap and double shiplap styles in white and woodgrain finishes.

All products come with related trims to ensure a neat and professional installation.

Freefoam Plastics ImageOther Products
  • Fascia
  • Soffit
  • Rainwater systems
  • Cladding
  • Window Boards
  • Pins/Nails
  • Interior panelling
  • Decking
  • Freefoam brands


Gallery

Videos

News
08/10/2018
The Perfect Partnership

Freefoam Building Products, a leading manufacturer of PVC building products for the Irish, UK and Mainland European markets launch a new video testimonial from Freefoam Registered Installer The Bristol Fascia Company. Working in partnership with installation companies is key to Freefoam’s success and this video illustrates the benefits to both.

Using a recent installation project featuring contemporary looking Anthracite Grey fascia and soffit the film features fitter Matt Brazeley explaining how the product range and partnership with Freefoam works for them. The Bristol Fascia Company are a successful reliable home improvement business fitting window, doors, conservatories and roofline and have been using Freefoam products for the last three years. Matt explained “All our fitting teams like the quality of the Freefoam range, it’s easy to fit, the boards are stable and the accessories are sturdy. Our customers want something that’s maintenance free and that looks good. We find that today’s homeowners are trading up and choosing higher value more discerning products, and we find that the grey fascia fits their criteria perfectly”

Freefoam Building Products has made a long term commitment to its Installer programme offering a vast amount of expertise, and huge understanding of what installers need to succeed. From a comprehensive colour range to meet the changing demands of consumers and an industry leading 50 year Lifetime Guarantee through to attractive homeowner focussed websites to generate qualified leads and high quality samples and glossy marketing literature to showcase the full range. Coupled with a nationwide network of independent Freefoam suppliers makes a compelling package of support.
Colin St John Commercial Director summarised “We’re very pleased to be working with companies like The Bristol Fascia Company and its good to hear that our support package is working ‘out in the field’. It’s all about reassurance – giving installers the products they can rely on and offering consumers guarantees that give them long term peace of mind. We’ve built our business on these values and believe in the benefits they bring.”
08/10/2018
X-Wood Cladding - a natural choice for Stunning New Home

Freefoam Building Products X-Wood Cladding has been used as a sleek contemporary feature to the front and rear elevation of a stunning new home on the outskirts of York.

With such an individual design and high specification the owners wanted to ensure all exterior components were robust, stylish, long lasting and hard wearing.
Homeowner Peter Jennings explained “We worked with a local architect on the original concept but used our own experience of property development for the details of the property. The cladding feature was originally specified as timber, but with a busy professional and home life it was critical to make this home as low maintenance as possible. We were introduced to the Freefoam cladding range from a local supplier, Revival Building Plastics, and immediately liked the X-Wood range. We thought the woodgrain finish was exactly right for our project and the Oak shade complemented perfectly the white and grey external elements.”

X-Wood is an innovative PVC-U exterior cladding that looks and handles like wood but without all the usual maintenance issues associated with timber. Freefoam have used their manufacturing expertise to design and produce a 16mm attractive high performance cladding board comprised of three different layers - a heavy duty through coloured plastic foam core, covered with a durable plastic skin and then coated with market leading Renolit film which creates a hard wearing, stable material with a beautiful subtle woodgrain effect finish.

The range is available in a choice of six contemporary colours from subtle White, Cream and Greyed Cedar to traditional Oak and more dramatic Anthracite Grey and Wine Red all with an impressive ten-year guarantee. Suitable for both commercial and domestic new build or renovation projects and with its high-performance credentials X-Wood can also be successfully used in coastal and highly exposed areas.

Colin St John, Commercial Director, explains “We have seen the market appetite for PVC cladding steadily increase and are delighted to see this high performance durable product being used to such great effect. Ideal for architects, specifiers and homeowners X-Wood with its attractive finish is the perfect product for any development. We have developed X-Wood to complement our other cladding products and to give our customers the opportunity to approach new and growing markets.”
06/08/2018
The Process behind the Products

TV Shows and online videos about how everyday objects are made are incredibly popular and can be a powerful marketing tool for many manufacturing companies – with Lego clocking up over 6.5 million views on YouTube! Freefoam Building Products are pleased to announce the launch of another new video featuring all aspects of the production process of its fascia, soffit and guttering products.

The video explains each stage, right from the arrival of the raw materials on site, through the extrusion of pvc in the production process to storage and distribution of the finished product. Louise Sanderson, Marketing Manager explains “This film gives us the opportunity to demystify the process and explain simply and clearly how our products are made. It’s fascinating to see how we take simple raw materials in powder form and create an end product that will still be protecting roofs and homes around the country in 50 years time.”

Freefoam have made considerable investment in the UK facilities over the past 19 years – even changing the skyline of Northampton with their 21 metre high ‘Mixing Plant’. The production facility operates 24 hours a day, seven days a week employing 92 people on site. The video also helps to illustrate the scale of this manufacturing operation and Warehousing facilities.

Geoff Barnett, Technical Operations Manager “We’re proud of what we make and of our site and this video gives us the opportunity to showcase the facilities we operate and the products we produce. Because of the investment we’ve made we have full control of the whole process, managing and fine tuning every stage to create materials that are hard wearing, fit for purpose and guaranteed to last.”

06/08/2018
The Process behind the Products

TV Shows and online videos about how everyday objects are made are incredibly popular and can be a powerful marketing tool for many manufacturing companies – with Lego clocking up over 6.5 million views on YouTube! Freefoam Building Products are pleased to announce the launch of another new video featuring all aspects of the production process of its fascia, soffit and guttering products.

The video explains each stage, right from the arrival of the raw materials on site, through the extrusion of pvc in the production process to storage and distribution of the finished product. Louise Sanderson, Marketing Manager explains “This film gives us the opportunity to demystify the process and explain simply and clearly how our products are made. It’s fascinating to see how we take simple raw materials in powder form and create an end product that will still be protecting roofs and homes around the country in 50 years time.”

Freefoam have made considerable investment in the UK facilities over the past 19 years – even changing the skyline of Northampton with their 21 metre high ‘Mixing Plant’. The production facility operates 24 hours a day, seven days a week employing 92 people on site. The video also helps to illustrate the scale of this manufacturing operation and Warehousing facilities.

Geoff Barnett, Technical Operations Manager “We’re proud of what we make and of our site and this video gives us the opportunity to showcase the facilities we operate and the products we produce. Because of the investment we’ve made we have full control of the whole process, managing and fine tuning every stage to create materials that are hard wearing, fit for purpose and guaranteed to last.”

06/08/2018
GET READY FOR THE ‘DOWNPOUR’ OF GUTTERING WORK!

Autumn is traditionally a time for consumers to get home improvement jobs done before the Winter sets in. With the lack of rainfall this summer gutters have been sitting idle but been subject to massive changes in temperature from highs of 30o to lows of 10o. With the inevitable expansion and contraction this brings it’s likely that with the first downpour gutters will have developed leaks.

With this in mind Freefoam have now launched a new version of their rainwater brand Freeflow® brochure. Showcasing the full range of Square, Round, Ogee, Deep and Cast Iron effect PVC guttering and illustrating the major benefits of their innovative system the brochure is a great selling tool for all fitters.

Whilst guttering is often seen as a commodity, with one brand very much like another, Freefoam has developed a series of clever innovations to raise the bar on guttering and solves the usual niggling issues - such as scratches on the outside, discolouration over time and call backs to leaks – making life easier for installers!

Coextruded to reduce main cause of leaks
Each rainwater system is co-extruded with a white interior and a range of exterior colours. This innovation means that while the interior is exposed to sunlight as normal, it absorbs significantly less heat from the sun and expands far less along its width and length. This dramatically decreases the probability of leaks - and creaks!

Water-tight joints
Freeflow features pioneering long-life compressible seals which create flexible water-tight joints when lengths of guttering are connected together. The seals allow gutters to move without making a noise and without creating the gaps which cause leaks.

Protected from factory to fitting
All Freeflow gutters and downpipes come covered with protective film so they can survive knocks in transit and can be installed without scratches.

Colour designed to last
Freefoam is the colour specialist. Offering White, Black, Brown, Caramel and Grey rainwater ranges using Freefoam’s patented ColormaxTM technology - an advanced master-batching process with a blend of natural PVC and pigments that are simultaneously co-extruded to produce built in colourfastness, colour variety, and reliable colour matching, all guaranteed for up to ten years.

19/07/2018
Get Creative with colour PVC Panelling

Freefoam, a leading manufacturer of a wide range of innovative products for the building industry in UK, Ireland and Mainland Europe, announce the launch of a brand new colour visualiser – an online tool to help choose colour options for the Geopanel internal panelling range.

Being able to visualise how the colour and pattern of an internal panel appears full size is a critical part of the decision making process. Freefoam’s Geopanel visualiser does just that. An image of a bathroom enables users to simply select from any panel size and colour option and superimpose into the room setting to give an instant representation of the finished look.

With a wide range of over thirty different colours in the Geopanel range the visualiser gives users the ability to experiment with any number of different colour options and bring colour to life in a bathroom environment. Geopanel customers can now really push the boundaries of design and creativity and make an informed decision without any of the risk.

Geopanel decorative panels offer significant benefits to the home improvement and building industry. Time is money and Geo-panel saves both with its quick and easy fit - no drying time and grouting necessary – so work can often be completed in just one day. The perfect alternative to tiles in bathrooms and kitchens. Internal panelling offers Freefoam stockists a new marketing opportunity, targeting care homes, housing associations, hotels, student accommodation, guest houses, leisure facilities and homeowners all of whom can realise significant benefits from its quick and easy installation and low maintenance credentials.

Colin St John, Freefoam Commercial Director, explained “We’ve seen our internal panelling become an important part of our product portfolio. With such a wide range of designs and colour options available we wanted to simplify the buying process by giving our customers a tool to help them sell. This clever online visualiser helps suppliers and fitters make an informed choice.”

https://freefoam.com/professional/project-support/design-tools/geopanel-visualiser
11/07/2018
FREEFOAM HOMEOWER TESTIMONIAL: “They did a fantastic job!”

Freefoam Building Products, a leading manufacturer of PVC building products for the Irish, UK and Mainland European markets, announce a brand new homeowner testimonial video. Shot on location in Northamptonshire the short film illustrates the benefits and satisfaction of a homeowner with the Freefoam roofline range and their Freefoam Registered Installer.

The installation work was completed by Peterborough based company Simply Roofline. Kevin had old tired looking fascia, soffit and guttering. His motivation for replacing with PVC was to improve the look of his home and also save himself costly and time consuming ongoing maintenance. By using Freefoam Registered Installers Simply Roofline Kevin had the reassurance of knowing he would get a Lifetime Guarantee and commented “They did a fantastic job, I could not fault them”

As manufactures Freefoam took a strategic decision several years ago to engage with homeowners. Using online consumer focussed websites and the already established Registered Installer Scheme this video is just another part of this ongoing programme to reach through the supply chain and build the Freefoam brand name.

Homeowner testimonials have always been an important part of any marketing plan offering a powerful product and brand endorsement. Freefoam have harnessed the power of social media to post engaging, genuine content that really resonates with other prospective homeowners.

Louise Sanderson, Marketing Manager explained “We’ve seen a very high click-through rate on this post. Kevin’s openness, honesty and genuine satisfaction with the products and the installation shines through. We’re delighted with the end result and see this type of content as a growing part of our brand building programme”

https://www.youtube.com/watch?v=uLOxfm4yWU4

26/06/2018
Morris Homes feature Freefoam colour fasica

Freefoam Building Products are delighted to showcase Dark Grey Fascia at a new Morris Homes site in Leicester. Situated on the edge of the city, surrounded by beautiful open fields and woodland, the Glebelands Park development features a collection of detached and semi-detached 3, 4 and 5 bedroom properties designed to offer stylish homes that blend in to the surrounding countryside.

Morris Homes selected Dark Grey fascia to perfectly complement the grey window frames, juliet balconies and garage doors to achieve a coordinated, contemporary look. Phil Shaw, Procurement Manager explained “The site at Glebelands Park is one of our more ‘contemporary’ sites. We’re often driven by planning guidelines and pride ourselves on being able to offer Local Authorities a ‘non-standard’ look that will enhance the local area. One of the ways we achieve this is by using colour instead of white. It immediately raises the profile of a house design and gives instant kerb appeal.”

Freefoam Building Products is the colour specialist. Colour fascia, soffit and guttering is manufactured using Freefoam’s patented ColormaxTM technology - an advanced master-batching process with a blend of natural PVC and pigments that are simultaneously co-extruded. Fascia and Soffit are produced with built-in colourfastness, colour variety, and reliable colour matching, all with a ten year guarantee. Eight roofline colours are all available straight from stock, ranging from subtle Pale Gold and Sand to more dramatic Black and Grey.

Richard Watson, Site Manager explained how it works “With 100 homes planned for the development we needed to be confident that the roofline materials would be consistent and available when needed. We don’t have the facilities to store large quantities on site so I order on a plot specific basis at the same time as the roof trusses. Our local Freefoam Supplier ensures that all grey fascia is available and arranges delivery to site. The quality of the product is excellent and the whole process is working really well for us”

Colour is rapidly has become one of the major design changes in both new housebuilding and retrofit in the last five years. House builders like Morris Homes are increasingly using colour to bring style and definition to developments. Freefoam Building Products have established themselves as experts in colour and have put in place manufacturing and ordering processes to meet customer expectation and deliver customer demand.


09/06/2018
Wide Soffit just got Woodgrained!

Freefoam Building Products are delighted to announce the addition of four beautiful woodgrain finishes to its Wide 605mm Soffit Range. The wide General Purpose Board is becoming a popular choice on many contemporary house styles, and has been added to the range as part of Freefoam’s continuing support of our customers servicing the Housebuilder.

Available in a choice of Rosewood, Light Oak, Black Ash and Anthracite Grey the woodgrain finish allows for a fully coordinated roofline.

The Freefoam woodgrain range is manufactured to last using marketing leading Renolit Exofol MX foil that features Solar Shield Technology, a technology to provide built in UV protection, to reduce heat absorption, temperature build up and expansion. These properties allow Freefoam to offer a ten year guarantee on all woodgrain fascia and soffit.

Colour for external PVC products such and windows, doors, balconies, fascia and guttering has been one of the major style changes in the new build market in the last five years. House builders are increasingly using colour to bring style and definition to developments and utilising colour elements as a cost effective way to add a contemporary feel to house and apartment developments.

Freefoam made a long term commitment to colour right at the start of this trend embracing new ways of manufacture and ensuring that colour and woodgrain facia and soffit are available across the entire range. These additions further underline Freefoam’s position as the colour specialist.

Colin St John, UK General Manager, summarised “We have established ourselves as leaders in the manufacture of colour PVC roofline so monitor the marketplace to ensure our product range is meeting new trends and demands. Research and customer feedback has led us to add this wide soffit in woodgrain colours which will ensure that our range gives housebuilders and domestic installers the products they need to meet this growing demand.”

All products are listed online at www.freefoam.com


15/05/2018
The People behind the Product

Freefoam are delighted to announce the launch of three new short videos to promote the business online and through social media. Showcasing the faces behind the product, and the production and distribution facilities located in Northampton all three give a real insight into how pvc building products are made and distributed from start to finish.

With social media becoming an essential part of any companies marketing strategy Freefoam are committed to producing high quality, interesting, up to the minute content – and video is the perfect medium to achieve this. It instantly engages with both existing customers and prospective audiences. Using Social Media agency Mind Made the filming took place over three days using drone, GoPro and Steadicam technologies to capture the busy day to day operation as it happened.

The production facility video features Freefoam’s 21 metre high ‘mixing’ plant, and 3,840m2 manufacturing plant illustrating how the virgin powder is mixed and blended to produce the raw material and then skilfully heated and processed on extrusion lines to produce a range of products including fascia, soffit and guttering. Processing over half a million product lines throughout the year involves careful coordination and accuracy between Distribution and Customer teams. This video highlights how products are stored, picked, packaged and despatched to customers throughout the UK.

Colin St John, Commercial Director commented “We’re very pleased with these short films. They show the scale of our operation in a dynamic and informative way and how our team work hard to make and deliver first class building materials. The essence of the project was to showcase the scale of our operation, the varied processes that go in to manufacturing a plastic product and last but not least we wanted to recognise our teams – the people behind the product.”

TO VIEW ALL VIDEOS: https://freefoam.com/professional/about-freefoam

01/05/2018
Cladding for Coast, County and City

Freefoam, a leading manufacturer of a wide range of innovative products for the building industry in Ireland, the UK and Mainland Europe, has responded to market demand and feedback from customers launching a new colour to its popular Weatherboard style cladding range - Sage Green. A natural, soft shade with grey undertones, subtle yet stylish, making it suitable for any location, from rural countryside, coastal situations and urban city environments.

Marketing Manager Louise Sanderson explained “We’re seeing a high level of interest in our cladding range for a huge variety of projects. From new build developments, home renovation for extensions and dormers and also for caravans, lodges, home offices and summer houses. Colour is an important factor and we find that consumers are particularly attracted to more natural subtle shades. The new Sage Green gives our trade customers more choice and the opportunity to open up new markets. “
The new colour is available in the 170mm wide Weatherboard embossed textured cladding board and comes with a range of matching fitting trims to create a neat professional co-ordinated finish. Freefoam offer a wide range of colours including contemporary shades of grey and blue, more traditional cream and brown and now green, taking the total to an impressive eleven.
PVC-U cladding requires minimal maintenance once installed, a major benefit for property owners and a compelling feature for any property developer or public sector housing provider. With significant environmental credentials, being awarded an A+ rating from the Building Research Establishment’s (BRE) ‘Green Guide To Specification’ when installed with standard components, the range makes a real alternative to timber and fibre cement products.

Colin St John, Commercial Director comments: “We’ve seen a surge of interest in our Fortex cladding range with sales doubling last year. Now is the right time to add a new colour to augment our existing range and to give our customers a valuable addition to their portfolio of products and a real opportunity to develop new business streams”
02/04/2018
Freefoam announce New Business Development Manager

Freefoam Building Products are delighted to announce that Carl Rutter has been promoted to the new role of Business Development Manager. Carl has worked for Freefoam for over 10 years, as Area Sales Manager for the South West, developing successful long and lasting relationships with our customer base to bring sustainable sales growth to the business. This promotion shows Freefoam’s commitment and respect for the contribution Carl has made to the company and will utilise his skills and experience to introduce new product ranges and develop new markets playing a significant role in the companies continued growth.
25/03/2018
Off Site Success

The 2018 Ideal Home exhibition showcases Freefoam X-Wood Cladding as the ideal solution for off-site construction. This year’s ‘Innovation Home’ features Freefoam X-Wood Urban Cladding, prior to its release later in the year, to create a stunning exterior finish.

The whole house was built prior to the exhibition by Off Site Factory Homes in four separate ‘modules’, which were then transported to the show and constructed to form one house. Tony Fox, Director Off Site Factory Homes, explained how the process worked “ To create a durable and stable modular construction we need materials to be light, easy to handle and to withstand the rigors of transportation. Whilst this project was for a temporary building we apply the same criteria to permanent projects. We used Freefoam cladding last year and found it met all of our criteria and made perfect sense to use the new X-Wood Urban product for this year’s house. We found it really easy to work with and were very pleased with the finished results”

With the construction industry facing challenges to reduce its environmental impact and meet the demands of the housing crisis, modular construction has become increasingly popular in recent years as a way to address and solve some of these issues. Technological advancements have increased the range of applications that modular construction can be used for including hotels, classrooms and healthcare buildings - but the scope is endless.
Tony commented “We’ve been serving this sector for many years and have become specialists in proving modular constructions. The benefits to our clients are three fold. Construction time using modular techniques can be nearly half that of conventional methods. Building in a controlled environment, with less stoppages due to weather can really add up. Secondly we find that there is less wastage of materials with no exposure to bad weather. Finally there is a substantial amount of money to be saved when choosing modular over a conventional build, with a shorter programme time for each project and lower labour costs.”
Colin St John, Freefoam Commercial Director summarised “We’re delighted to have been involved in this project which has allowed us to showcase the suitability of our products for modular construction methods. Whilst we’re aware that off-site construction will not solve all our housing needs we see it as a growing opportunity across our entire range. PVC products are intrinsically light weight and manufactured to stand the test of time with guarantees of up to 50 years. Freefoam has always been an innovative company and to be embracing new ways of working with off- site builders is an exciting development for us”
15/03/2018
Create an 'Ideal Home' with X-Wood Cladding

Freefoam Building Products are delighted to announce another collaboration with the Ideal Home Show and Off Site Factory Homes. Working with the designers of this year’s show Freefoam X-Wood Urban cladding has been used to stunning effect on the prestigious show home – the focal point of the whole show.

Always keen to push the boundaries of design, the show promoters have created a house that features an unusual combination of old and new. The front features a traditional ‘Victorian’ red brick faced façade with sash windows and the rear aspect showcases a contemporary modern extension including an innovative elevated cantilever section. X-Wood Urban Cladding in soft white has been used to form the outer envelope of the extension contrasting with the grey doors and windows.

X-Wood Urban will be part of Freefoam’s X-Wood PVC cladding range when released later in the year. X-Wood™ is a premium grade 16mm thick cladding range developed as a highly durable board from a composite of three different layers, each with its own high-performance properties. A heavy duty plastic foam core, a durable solid plastic skin and a choice of two superior outer coatings – woodgrain Renolit colour film or subtle embossed wood effect PVC , both available in a variety of colours to suit all designs.

David Richards, Director David Richard Associates, commissions the homes each year and explained the background to this year’s projects “We wanted to showcase the flexibility of modern building materials and to show how they can be used on both contemporary and traditional developments. The whole house was constructed off site by Off Site Factory Homes in four separate ‘modules’ so we needed the build materials to be light, easy to handle and to withstand the rigors of transportation as well as looking good throughout the show. We used Freefoam cladding last year and found it met all of our criteria. It made perfect sense to use the new X-Wood Urban product for this year’s house and we’re very pleased with the finished results. The cladding makes a stunning exterior finish, and works really well contrasting with the other materials. We would definitely recommend it to homeowners and housebuilders.”
Freefoam Marketing Manager, Louise Sanderson commented “ With around 13,500 visitors expected at the Show each day we are really pleased to have the Freefoam cladding range exposed to such a large, engaged homeowner audience. Cladding is rapidly becoming a very popular home improvement product and our range is meeting the demands and aspirations of homeowners and housebuilders alike. The X-Wood range has been developed specifically for both renovation and new build projects, the perfect product to create an Ideal Home”
25/02/2018
Cladding makes a difference in Caerphilly.

Freefoam Fortex Double Shiplap PVC-U Cladding has been utilised to great effect on homes on the Lansbury Park estate in Caerphilly. Installed as part of a £2 million investment package to improve energy efficiency and transform the appearance of the estate the extensive refurbishment programme was commissioned by Caerphilly County Borough Council and fitted by contractor Eon Energy
02/02/2018
New Year, New Products

Freefoam Building Products have got off to a cracking start in 2018 with the launch of two new products ranges – Anthracite Grey Round Gutter System and an Acrylic interior panelling range. Colin St John, Commercial Director, explained “New Year is always a time for new opportunities. We’re delighted to launch these new products at the beginning of the year. It shows our commitment to creating new openings for our customers giving them the range to enter new markets and meet demand from both the housebuilder and the refurbishment sector”
06/03/2017
Maximise your existing order book with Freefoam Cladding

All building companies are looking for ways to expand their business. Products to upsell to existing customers, opportunities to revisit previous customers and options to develop new markets –PVC cladding could be that opportunity.

There has been a huge interest in external cladding products in recent years, partly driven by aspirational TV shows like Grand Designs where it seems that every new build project features cladding in some way. Timber is still popular but homeowners are now looking for more low maintenance options – many busy families have little time or skill for the on-going re-painting and repair that timber requires.
PVC-U external cladding is one of the fastest growing external building products. Its versatility means it can be used on a huge variety of projects from a feature wall on an existing building, an exterior finish for a new extension or to give an attractive finish to a loft conversion. Cladding is one of the quickest and simplest ways of totally transforming the look of any home.

Freefoam Building Products are specialist PVC manufacturers producing a wide range of long lasting, low maintenance cladding products. The Freefoam cladding range features a choice of a smooth woodgrain finish or Fortex® timber effect embossed boards in Shiplap, Double Shiplap and Weatherboard styles. Available in a wide variety of colours from traditional Mahogany, Rosewood and Oak to subtle ‘New England’ shades of Misty Grey and Cappuccino and more dramatic contemporary options like Anthracite Grey, Slate Grey and Black Ash. All ranges come with a high quality, purpose made, easy to fit trim system making installation straight-forward and quick.

PVC-U cladding also offers significant environmental credentials, being awarded an A+ rating from the Building Research Establishment’s (BRE) ‘Green Guide to Specification’ when installed with standard components, making PVC a real alternative to timber and fibre cement products.


Commercial Director, Colin St John, explains “Cladding is fast becoming one of our success stories. As manufacturers we’re committed to bringing products to market that give our customers and our customer’s customers opportunities to grow and have always recognised and accepted that our Customers success was our success. Creating the ultimate win win has been our driver over the years. Developing winning products for winning stockists and installers and being part of the whole sales process has been key to continued growth.”

To find out about Freefoam cladding products go to http://freefoam.com/products/cladding
Contact Freefoam on 01604 683864 or email marekting@freefoam.com
13/02/2017
Get Creative With Colour

Freefoam announce the launch of a brand new colour roofline visualiser – an online tool to help choose the colour of fascia, soffit and guttering that is right for any new build or refurbishment project.

A clear image of a roofline installation enables users to simply select from a colour swatch and get an instant representation of each colour on every element - fascia, soffit and guttering. With a wide range of eight solid colours and a stunning choice of eight woodgrain finishes Freefoam now give you the ability to bring colour to life before your eyes.

Whilst colour has become an integral part of many development projects clients can still be conservative in their choice. It’s not always easy to visualise how a finished product will look. This tool offers the ability to experiment with any number of different colour options allowing you and your client to really push the boundaries and make an informed decision without any of the risk.

Colin St John, Freefoam Commercial Director, explained “Our view is that colour is here to stay. As specialist colour roofline manufacturers we want to make choosing colour fascia, soffit and guttering easy and risk free. With the launch of this online visualiser we have put colour choice at the fingertips of specifiers and housebuilders. This, coupled with our manufacturing capability to produce colour with very short lead times, makes colour roofline a straight forward realistic option”

Freefoam is the colour specialist. Recognising the growing importance of colour for architects, specifiers, and house developers Freefoam seized the opportunity 15 years ago and generated its patented ColormaxTM technology. A careful selection of pigments for the colour skin are simultaneously co-extruded with the white foam core to produce a hard wearing, long lasting finish. The Freefoam colour range includes 10mm & 18mm fascia boards and a range of soffit boards in a choice of styles, along with all the necessary colour matched accessories, trims and fixings.
09/02/2017
Maximize Your Existing Order Book With Freefoam Cladding

All home improvement and roofing companies are looking for ways to expand their business. Products to upsell to existing customers, opportunities to revisit previous customers and options to develop new markets – for window, roofline and conservatory fitters PVC cladding could be that opportunity.

There has been a huge interest in external cladding products in recent years, partly driven by aspirational TV shows like Grand Designs where it seems that every new build project features cladding in some way. Timber is still popular but homeowners are now looking for more low maintenance options – many busy families have little time or skill for the on-going re-painting and repair that timber requires.


PVC-U external cladding is one of the fastest growing home improvement products. Its versatility means it can be used on a huge variety of projects from a feature wall on an existing building, an exterior finish for a new extension or to give an attractive finish to a loft conversion. Cladding is one of the quickest and simplest ways of totally transforming the look of any home.

Freefoam Building Products are specialist PVC manufacturers producing a wide range of long lasting, low maintenance cladding products. The Freefoam cladding range features a choice of a smooth woodgrain finish or Fortex® timber effect embossed boards in Shiplap, Double Shiplap and Weatherboard styles. Available in a wide variety of colours from traditional Mahogany, Rosewood and Oak to subtle ‘New England’ shades of Misty Grey and Cappuccino and more dramatic contemporary options like Anthracite Grey, Slate Grey and Black Ash. All ranges come with a high quality, purpose made, easy to fit trim system making installation straight-forward and quick.

PVC-U cladding also offers significant environmental credentials, being awarded an A+ rating from the Building Research Establishment’s (BRE) ‘Green Guide to Specification’ when installed with standard components, making PVC a real alternative to timber and fibre cement products.


Commercial Director, Colin St John, explains “Cladding is fast becoming one of our success stories. As manufacturers we’re committed to bringing products to market that give our customers and our customer’s customers opportunities to grow and have always recognised and accepted that our Customers success was our success. Creating the ultimate win win has been our driver over the years. Developing winning products for winning stockists and installers and being part of the whole sales process has been key to continued growth.”

To find out about Freefoam cladding products go to http://www.freefoam.com/products/cladding

Contact Freefoam on 01604 683864 or email marketing@freefoam.com
05/01/2017
Start 2017 with leads from Freefoam

Roofline has always been a tricky sale, usually a ‘distress’ purchase, something most homeowners only buy out of necessity. Tucked away at the top of a property it’s out of sight and out of mind - until the Autumn or Spring arrives, the heavens open and they look up and realise their guttering really needs replacing. Even then, installers have to work hard to educate the consumer about the issues: what causes creaks and what causes leaks, why fascia is an important component and a long-term guarantee is a must.

The internet has also changed the decision making process, with price comparisons sites and online reviews readily available consumers have a wealth of information at their fingers tips before they even think about contacting a local installer. An increasing numbers of installers are also registering with lead-generation websites, which ask consumers to enter their details to receive a quote. But without understanding the issues, homeowners have no buying criteria and therefore will only ever buy on price, so these leads usually go to the cheapest offer.

Roofline, glazing and conservatory fitters have to use every tool at their disposal to win sales at a worthwhile price. Wasting valuable time looking for luke-warm leads isn’t an option. You need volume and quality of leads to stay ahead and that’s where responsible manufactures can really make a difference.

At Freefoam we’ve developed a pull-through strategy to bring in business for our customers’ customers: installers. A package of tools ranging from leads generated online via our ground-breaking website www.myrooflinematters.co.uk, a glossy targeted brochure and long-life, transferable guarantees all help companies win business.


But the key to winning in today’s market is quality leads, and our site www.myrooflinematters.co.uk, is designed to do just that. With subtle branding, and unbiased, easy-to-understand articles, it tells homeowners what to look out for, the problems that can occur with products and installations and how to avoid them. The consumers it attracts are looking for information, not the cheapest price. In effect, these homeowners are self-selecting, so they’re already warm when it guides them softly (but surely) to get a quote from their local Freefoam Registered Installers.

What sets it even further from conventional quote websites is that we don’t charge for leads, and we only offer leads to companies who respond quickly, with good conversion rates. We also follow up each and every lead with the installer and the homeowner to ensure everyone is happy. It’s a unique package and the feedback so far has been very positive.

For example, Mr and Mrs Rainsford, who live in Buckinghamshire used myrooflinematters.co.uk. Mrs Rainsford said the process helped them understand the issues and get a fair quote: “The fascia boards in our 30-year-old extension were original timber, and needed replacing. We wanted to find out more about roofline and did some r
20/05/2016
Freefoam Increase Technical Support

Freefoam announce the issue of a new version of its Technical and Specification brochure containing detailed information regarding roofline and cladding systems. Aimed at building professionals who specify and use Freefoam products, the new document includes information on Building Standard compliance, accreditations, performance criteria, product dimensions and installation guides for a variety of roof types and applications including new build and refurbishment projects.

With over 2000 product items, a clear concise technical manual is essential. Suitable for any construction professional, architect or house developer looking to specify Freefoam products, the A4 document makes an ideal reference manual. Available in a variety of formats including print, online and the Freefoam App Freefoam have made accessing technical information convenient at any time.

With recent Department for Communities and Local Government (DCLG) statistics highlighting the number of new-build homes being started and built to completion is at its highest level since 2008, up 23% on 2014, Freefoam recognise the need for technical support and detailed product knowledge for this growing sector and this document forms a key part of that service.

Freefoam also have other resources in place to offer technical support. Contact can be made over the phone, via email or online with all technical documents available to download from freefoam.com.
Freefoam also offer a scheduling service providing accurate product specification and quantity breakdown from drawings for fascia, soffit, rainwater and cladding materials. With a quick ten day turn round it’s a service that ensures exact quantities are specified, minimising over ordering and reducing costs.

Colin St John, General Manager commented “Working with architects and supplying new build contractors is a growing part of our business. We’re committed to supporting this sector with this new brochure forming an important part of that process. I am particularly pleased with our continuing move towards online access making our range available anytime, anywhere, particularly useful for those based out on site.”

To download all technical data go to www.freefoam.com
Contact Freefoam on 01604 683882 or email uktechnical@freefoam.com



For Freefoam’s scheduling service contact

New-Build Manager Chris Fenney chris.fenney@freefoam.com 07880 712774
New Build Manager Simon Parrott simon.parrott@freefoam.com 07787 520071
New-Build Co-ordinator Tish Redmond tish.redmond@freefoam.com 01604 683862



For further information and images please contact:

Louise Sanderson
01604 591110
louise.sanderson@freefoam.com
11/04/2016
New Catalogue from Freefoam

Freefoam announce the launch of a brand new Product Catalogue. The new version contains the complete range of Freefoam products including PVC-U and PVC-UE fascia, soffit, rainwater systems, exterior cladding, interior panelling and decking. With over 2000 product items, a clear concise catalogue is essential for Freefoam stockists to promote the range and its A5 compact format is ideal for building professionals roofline fitters and roofers to keep a copy handy with all the product information they need.

The new catalogue features a more contemporary design with clear lifestyle imagery and some clever new features. Designed to showcase the entire Freefoam range the catalogue is divided in to product categories with specific colour coding to make finding ranges quick and easy. All fascia styles, Square Leg, Square Edge, Bullnose and Ogee have now been grouped together illustrating the range of boards available in each style. All pages also include a quick reminder of other product ranges and online services.

Freefoam has long been recognised as the colour specialist both for roofline and PVC cladding. A major feature of the new catalogue is all colours are listed for each product allowing users to clearly see the extensive range of options available to them. A handy fold out sheet also shows high resolution images of each colour allowing colour matching to other products.
Whilst print formats are still widely used by the building trade more users are turning to online formats. Freefoam have addressed this by including the new trade catalogue on its App and all product brochures can be downloaded from www.freefoam.com.

Louise Sanderson, Freefoam Marketing Manager commented “Our product catalogue is our most important brochure as it includes our complete range. Used by suppliers and fitters it gives a detailed list of each product, with sizes, colour options and product codes. We have redesigned the catalogue focussing on customer needs making it easier to find product ranges and clearer to see product options – everything in one place!”

11/04/2016
Freefoam Guarantees On The Up!

Freefoam Installers have got 2016 off to a cracking start, recording up to a 26% increase in work registered for its Lifetime Guarantee. Installers from around the country are seeing the benefit of offering a 50 year guarantee on all white roofline products.

One of the strongest weapons in any tradespersons armoury is the good old-fashioned guarantee and Freefoam installers have one of the best in the business at their disposal - an enhanced 50-year lifetime guarantee.

Why 50 years? Firstly, Freefoam have lifetime data built up over a 20-year period via testing and accelerated ageing tests, advanced technology and trouble-free experience from Ireland to Germany and North of Scotland to the South of France where scorching sun and sizzling UV light soon finds the fault lines in roofline products.

Secondly, Freefoam know that products can deliver over that period of time. Lead free advanced tin based formulations, for example, do not suffer pinking or other problems and other formulations also have extra TiO2 to withstand high-intensity destructive UV light.

Lastly, 50 years sends a clear message to customers that we stand by our products over the long-term and that they can trust us to deliver the quality and value they expect. It says, "Look, I’m so confident about this product that I’m happy to guarantee it for the next 50 years!" If that’s not giving someone the clear message that they’re making the right decision, I don’t know what is.

For Freefoam installers the guarantee is proving a powerful aid to increasing customer confidence and boosting sales. That shouldn’t be a surprise. Homeowners are skilled in reading installers’ signposting and ‘body language’. An installer offering a guarantee gives a positive confident message, while offering a low-cost discounted product does the opposite.

And that’s not the whole story. Freefoam also offer a ten year guarantee on colour roofline, rainwater systems, woodgrain roofline and cladding systems.

But don’t take our word for it! Jason Large from Simply Roofline in Peterborough explains.
“Offering our customers superior products, which are also backed up by an excellent lifetime guarantee offered direct from the manufacturer, becomes a very good selling tool whilst sat in front of a potential client.

We have been a registered installer of Freefoam since 2007 and have always been more than happy with the quality of all the products which we have installed to hundreds of our customers’ homes throughout East Anglia.

Once installed to our high standard the product itself looks fantastic, creating satisfied customers, creating more recommendations, giving you future work and far less service calls in the future.”

If you are building professional interested in finding out more about Freefoam products and becoming a Registered Installer go to Freefoam’s dedicated website www.myfreefoam.com to find out more or contact our marketing team on 01604 683865
17/03/2016
Let Your Roofline Gleam With Green and Cream

Freefoam announce the launch of two new fascia colours, Woodgrain Chartwell Green and Cream. Picking up on the growing trend for ‘heritage’ colours for window frames, conservatories and orangeries, Freefoam’s addition to its roofline range offers customers the opportunity to stock a coordinating fascia and soffit range and capitalise on the home improvement market.

Following on from the successful introduction of window trims last year in Chartwell Green and Cream, Freefoam has now added a 10mm and 18mm thick Square Edge Fascia Board and a General Purpose Soffit Board in a wide range of widths from 175mm to 400mm.
Manufactured to last, these new products are produced using marketing leading Renolit Exofol MX foil that features built in UV protection to reduce heat absorption, temperature build up and expansion. All products come with an impressive ten year guarantee.

These additions to the range further underline Freefoam’s position as the colour specialist. Foiled products are available in a comprehensive range including Mahogany, Rosewood, White, Black Ash, Light Oak, Irish Oak and Anthracite Grey. In addition to foiled products Freefoam manufactures an industry leading range of co-extruded fascia, soffit and trims in eight colours using its patented ColormaxTM technology. Featuring built-in colourfastness, colour variety, and reliable colour matching, all with a ten year guarantee, the range offers choice to architects, specifiers, property developers and homeowners.

Colin St John, UK General Manager, summarised “As colour specialists we have been monitoring the growing trend for Chartwell Green and Cream particularly for conservatories, and recognise that homeowners are moving away from white. With the spring just around the corner, now is the perfect time to launch this new range of matching fascia and soffit boards that will open up new opportunities for our customers within the glazing, window and home improvement markets”.
17/03/2016
Choose Freefoam for Even More Colour Choice

Freefoam announce the addition of even more products to its already extensive colour range of fascia and soffit. All colours are now available in an 18mm thick Square Leg Fascia in 150mm and 250mm wide boards and also a 10mm thick General Purpose Soffit Board in 175mm and 225mm wide boards. With the increasing popularity of Grey window frames and guttering Freefoam has also introduced the 250 and 350mm General Purpose Board in three shades of grey, Storm Grey, Dark Grey and Anthracite Grey.

In the last few years the UK has started to see a significant shift in commercial specifications from white roofline to colour. In Continental Europe most windows are coloured and in Ireland it’s about fifty percent. Whilst in the UK colour has doubled in the last fifteen years to 20% this trend is only predicted to increase.

Freefoam is the colour specialist. Recognising the growing importance of colour for architects, specifiers, and house developers, Freefoam seized the opportunity 15 years ago and generated its patented ColormaxTM technology using an advanced master-batching process with a blend of natural PVC and pigments to simultaneously co-extrude PVC building products. Freefoam offer a wide range of ten colours with built in colourfastness, colour variety, and reliable colour matching all with a ten year guarantee.

All new products are available straight from stock with no lead time, and are available with matching trims and fixing accessories. Coupled with a market leading ten year guarantee, the Freefoam colour range is an attractive proposition and a natural alternative to white for all house builders and specifiers.

Colin St John, UK General Manager, summarised “Our view is that colour is here to stay. As specialist colour roofline manufacturers, we have the expertise and capability to structure our production process to meet the changing demands of today’s housebuilder and specifier. The introduction of an even wider range of colour fascia and soffit products underlines our long term commitment to providing customers with a market leading range to support this growing market.”
08/01/2016
Manage Rainwater the Anthracite Grey Way

Freefoam Building Products are delighted to announce the launch of a new range of rainwater products in the contemporary colour Anthracite Grey. With a 45% increase in sales of Anthracite Grey fascia and soffit in 2015 and a growing overall market trend towards grey window frames, doors, fascia and soffit adding an Anthracite Grey Deep gutter range was the next logical step. Freefoam has created a product that allows customers to create a truly co-ordinated roofline with the new rainwater range offering an exact match (Ral No.7016) to the already popular fascia and soffit products.

With a 77mm depth and a 116mm width the Deep gutter is designed to manage the increasing levels of rainfall that are being experienced throughout the UK. Available with the full range of matching fittings including Union Bracket, Running Outlet and Hopper and manufactured using co-extruded PVC-U the Freefoam Freeflow range offers a long lasting, leak free, no fade, low maintenance solution all with a ten year guarantee.

Co-extruded to reduce leaks
Like the existing Freeflow rainwater system Freefoam manufacture the new Anthracite Grey products using the co-extrusion method to create a white interior and darker exterior colours. This is Freefoam’s innovative solution to the problems associated with rapid heat absorption and expansion of dark coloured gutters, which can cause leaks and noise when they cool down. A white interior reduces heat absorption and subsequent expansion along the width and length dramatically decreasing the probability of leaks.

Colour stability built in
Freefoam is the colour specialist. The new Anthracite Grey rainwater range is manufactured using Freefoam’s patented ColormaxTM technology - an advanced master-batching process with a blend of natural PVC and pigments that are simultaneously co-extruded to produce built in colourfastness, colour variety, and reliable colour matching, all with a ten year guarantee.

Colin St John, UK General Manager commented “The launch of a new colour in our rainwater range offers architects, specifiers, builders and developers the opportunity to create a perfectly coordinated roofline. We have established ourselves as leaders in the manufacture of colour PVC building products and adding an Anthracite Grey rainwater system to match our fascia and soffit products allows customers to meet the growing market place demands for colour.”
Products & Services

Scalloped Fascia

Eaves Protectors

Bird Combs

Fascia Vent

Soffit Vent

Architrave

Cladding Screws

General Purpose Board

Embossed Cladding

Cast Iron Effect Gutters

Ogee Gutters

Round Gutters

Square Gutters

Deep Gutters

Trims

Shiplap Cladding

Weatherboard Cladding

Gallows

Finials

PVC Tudor Boards

PVC Soffit

Windowboards

X Wood Cladding

Edenex Decking

Render Finish Cladding

PVC Woodgrain Cladding

Plastops

Geopanel

Interior Panelling

Hedgehog Gutter Brush

Rainwater Systems

Gutters

PVC Cladding

PVC Fascia

Team

Name Role Email Telephone
Phil Hodge South West Sales Representative phil.hodge@freefoam.com 07788 538261
Carl Rutter New Business Manager carl.rutter@freefoam.com 07786 706030
George Langley Anglia Sales Representative george.langley@freefoam.com 07867 330339
James Wood Midlands Sales Representative james.wood@freefoam.com 07880 712774
Simon Parkes North East Sales Representative simon.parkes@freefoam.com 07733 101027
James Wood Scotland Sales Representative james.wood@freefoam.com 07880 712774
Rob Parker North West Sales Representative rob.parker@freefoam.com 07786 706020
Kim Rolph South East Sales Representative kimberley.rolph@freefoam.com 07786 365892
James Wood New Build Manager - North james.wood@freefoam.com 07880 712774
Simon Parrott New Build Manager - South simon.parrott@freefoam.com 07787 520071
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